Privacy Policy

This Privacy Policy explains how VIALINKER collects, uses, stores, shares and protects personal data when you visit our websites, interact with our pages, use our interactive dialogue interfaces, request information, communicate with us, or use VIALINKER through a business customer.

VIALINKER is post-click commercial dialogue infrastructure. It helps businesses turn paid traffic, website visits, QR flows, prelanders, forms, widgets, messengers and other entry points into guided interactive dialogue between the click and the target business action.

VIALINKER is not a medical service, legal service, financial service, investment adviser, tax adviser, licensed professional service, telemedicine platform, clinic, law firm, financial institution or generic chatbot. Where VIALINKER is used in a regulated industry, the relevant business customer, operator or licensed professional remains responsible for final decisions, professional review, compliance and user communication.

This document is prepared as draft legal website copy and is not final legal advice. The final version should be reviewed by a qualified lawyer based on the applicable jurisdiction, company entity, target markets, data processing roles, payment model, third-party processors and actual integrations.

For privacy, data protection or legal requests, you can contact us at: legal@vialinker.com

2. Scope of this Privacy Policy

This Privacy Policy applies to personal data processed in connection with VIALINKER websites, interactive sales chats, commercial dialogue flows, demos, business forms, customer communications, operator handoffs, analytics events, integrations and related services.

VIALINKER may be used by businesses in different industries, including but not limited to performance marketing, media buying, lead generation, real estate, legal services, immigration or relocation services, automotive, luxury rental, education, events, high-ticket services, support and service traffic, and other commercial use cases. Clinics or healthcare-related businesses may be supported as a possible vertical, but VIALINKER is not limited to healthcare and does not provide healthcare services.

3. Controller and processor roles

VIALINKER may process personal data in different roles depending on the context.

When we collect and use data for our own websites, business inquiries, product analytics, customer relationships, security, billing administration, support or service improvement, VIALINKER may act as a data controller or equivalent role under applicable privacy laws.

When VIALINKER processes conversation data, lead data, integration data or user data on behalf of a business customer, that business customer may act as the data controller, and VIALINKER may act as a processor, service provider or similar role. In those cases, VIALINKER processes data based on the customer’s instructions, the applicable agreement and applicable law.

Where required, VIALINKER and the business customer may enter into a separate Data Processing Addendum or similar agreement. If a signed data processing agreement conflicts with this Privacy Policy for processor activities, the signed agreement will control for those processor activities.

4. Data we may collect

Depending on how you interact with VIALINKER, we may collect and process the following categories of data.

4.1 Data you provide in interactive dialogue

• Messages entered into an interactive chat, form, widget, demo or dialogue interface.
• Selected options, replies, button clicks and answers to qualifying questions.
• Information about your request, need, problem, interest, objection, intent or desired outcome.
• Files, links, notes or other content voluntarily submitted through the interface, if enabled.

4.2 Contact and identity data

• Name, company name, role or business name, if provided.
• Email address, phone number or messenger handle.
• Preferred contact channel.
• Business inquiry, support request or communication history.

4.3 Business context data

• Niche, industry, offer, product, service or commercial context.
• Geographic market, language, target audience or target action.
• Traffic source, campaign context, landing page, prelander, QR flow, form, messenger or other post-click entry point.
• Expected volume, qualification criteria, routing rules, operator handoff preferences or implementation settings.

4.4 Conversation and qualification data

• Conversation messages, summaries and timestamps.
• Detected intent, selected path, objections, readiness markers and user stage.
• Qualification status, target action, recommended next action and handoff context.
• Operator notes, internal status labels or business routing information, if enabled.

4.5 Technical and usage data

• IP address, browser type, device type, operating system and approximate location derived from technical data.
• Referring URL, visited pages, timestamps, session events and interaction events.
• Error logs, security logs, performance data and diagnostic information.
• Cookie identifiers, local storage data and consent preferences.

4.6 Integration data

If enabled by a business customer, VIALINKER may process data from or send data to integrations such as CRM systems, messaging platforms, analytics tools, email providers, webhooks, advertising tools, communication platforms or other customer-approved systems.

5. How we use data

We may use personal data for the following purposes:

• To provide interactive commercial dialogue functionality.
• To qualify demand and route users toward relevant next actions.
• To process user messages, selected options, objections and intent signals.
• To deliver handoff summaries, captured context and recommended next actions to the relevant business or operator.
• To support lead qualification, follow-up, reactivation, routing and customer communication workflows.
• To operate websites, demos, forms, widgets, chat interfaces and other post-click entry points.
• To improve product performance, reliability, safety and usability.
• To analyze conversion friction, user intent, objections, drop-off points and interaction patterns.
• To prevent abuse, spam, fraud, misuse and security incidents.
• To debug errors, monitor system performance and maintain service integrity.
• To communicate with customers, prospects, website visitors and business operators.
• To manage accounts, commercial requests, pilots, orders, support, billing administration or service relationships.
• To comply with legal obligations and enforce agreements.

6. Legal bases for processing

Depending on the applicable law and context, we may process personal data based on one or more of the following legal bases:

• Performance of a contract or steps taken before entering into a contract.
• Consent, where required or appropriate.
• Legitimate interests, such as operating, securing, improving and analyzing the service.
• Compliance with legal obligations.
• Business customer instructions, where VIALINKER acts as a processor or service provider.
• Other lawful bases available under applicable privacy laws.

7. AI processing and automated assistance

VIALINKER may use AI systems and automated logic to generate suggested replies, classify intent, detect language, identify objections, summarize conversations, determine readiness markers, recommend next actions, support operator handoff and analyze post-click interaction patterns.

AI-generated outputs may be incomplete, inaccurate, delayed, misunderstood, mistranslated or inappropriate in some contexts. Business customers are responsible for reviewing, approving, correcting or rejecting AI outputs where legally, commercially or professionally required.

VIALINKER should not be used as the sole source of truth for regulated, high-risk, legally binding or professionally sensitive decisions.

8. Cookies and analytics

VIALINKER may use cookies, local storage and similar technologies to remember cookie choices, maintain website or session functionality, measure website performance, analyze traffic and user interaction, improve product and conversion flows, and support security and abuse prevention.

We may use third-party analytics, hosting, security or communication providers where applicable. More information is available in our Cookie Policy.

9. How we share data

We do not promise that data is never shared with third parties. We may share personal data where necessary to operate, secure, provide, analyze, improve or support VIALINKER.

Data may be shared with the following categories of recipients:

• Business customers using VIALINKER to operate their own commercial dialogue flows.
• Hosting providers and infrastructure vendors.
• Database, storage and monitoring providers.
• Analytics and performance measurement providers.
• Communication platforms, messenger providers, email providers or notification tools.
• CRM systems, webhook endpoints or customer-approved integrations.
• AI processing, automation or language processing providers.
• Security, fraud prevention and abuse detection vendors.
• Payment or billing processors, if payment or billing features are enabled.
• Professional advisers, legal advisers, auditors or authorities where required by law.

Where VIALINKER acts as a processor or service provider, data sharing may also be governed by the relevant customer agreement, data processing terms and integration settings.

10. International data transfers

VIALINKER and its service providers may process data in different countries depending on hosting, infrastructure, integrations, customer configuration and provider location.

Where required by applicable law, VIALINKER will use appropriate safeguards for international transfers, such as contractual terms, data processing agreements, standard contractual clauses or other lawful transfer mechanisms.

11. Data retention

We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, including service operation, customer support, security, debugging, analytics, legal compliance, billing administration, dispute resolution, backup and legitimate business needs.

Where VIALINKER processes data on behalf of a business customer, retention may depend on the customer’s instructions, product settings, contract terms and applicable legal requirements.

12. Security

VIALINKER uses reasonable technical and organizational measures designed to protect personal data against unauthorized access, loss, misuse, alteration or disclosure.

However, no online service, transmission method or storage system can be guaranteed to be completely secure. Users and business customers should use appropriate access controls, secure credentials and internal procedures when using VIALINKER.

13. Your privacy rights

Depending on applicable law, you may have rights to access, correct, delete, restrict, object to processing, withdraw consent, request portability or lodge a complaint with a supervisory authority.

To submit a privacy request, contact us at: legal@vialinker.com

If VIALINKER processes your data on behalf of a business customer, we may forward your request to that customer or direct you to contact the customer directly, because the customer may be the controller of your data.

14. Children

VIALINKER is intended for business and commercial use. It is not designed for children. Business customers are responsible for ensuring that their use of VIALINKER complies with applicable age, consent and consumer protection requirements in their target markets.

15. California, US state and other regional privacy rights

Depending on where you live, you may have additional privacy rights under regional privacy laws, including certain US state privacy laws.

VIALINKER does not sell personal data in the conventional sense. If future analytics, advertising or tracking tools create opt-out obligations under applicable law, VIALINKER will provide appropriate controls where required.

16. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our product, legal requirements, integrations, business model or data processing practices.

The updated version will be posted on this page with a revised effective date. Where required by law or contract, we may provide additional notice of material changes.

17. Contact

For questions about this Privacy Policy or VIALINKER privacy practices, contact:

Email: legal@vialinker.com>